Create Positive Change

We liberate organization's potential to create Positive Change. We help leaders and their teams flourish to increase trust, collaboration, and innovation.

About Gustavo Razzetti

Gustavo is a change instigator—he facilitates team and cultural transformation experiences to drive positive change.

Liberationist was started in reaction to toxic cultures Gustavo experienced both as a former CEO and consultant—he believes organizations must liberate the best version of people, not their worst.

Gustavo now speaks at conferences and facilitates workshops in the US, Europe, and Latin America on change leadership and fearless work cultures.

His first book, Stretch for Change, has been selected as a Soundview Best Business Book for 2017. His second book, Stretch Your Mind, is also available from Amazon. You can get a free download of his ebook Stretch Your Team.

Gustavo has helped organizations become more innovative and experiment with new ways of working for over 25 years. His extensive cross-disciplinary expertise spans 20 countries and hundreds of companies in almost every category—both Fortune 500 and startups.

He wants to be a source of inspiration for those who want to become the best version of themselves. Check out his insights on his blog or Psychology Today, Thrive Global, and The Startup, among others.

Gustavo lives in Chicago and is married with two sons. He is an avid road cyclist and cook. Give him some ingredients and he'll create something unexpected--exactly what he does with organizations.

Our Purpose

Liberationist exists to help people and teams become agents of positive change.

Most change initiatives fail by trying to fix what's broken. Focusing on the negative fuels blame, low self-esteem, and lack of collaboration––teams get more stuck.

Our Positive Change approach amplifies what’s right in the organization––it liberates the best version of people and builds a fearless culture.

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